Class Response - How TV Took Over the World (and/or caused many forms of media to demassify)

     The invention of television in 1927 changed mass communication massively. Previous forms of mass communications--newspapers, magazines, radio, and movies--were all forced to demassify after the incredibly quick growth of television. See below how each type of media was affected.

Newspapers
     As TV grew more popular, newspapers quickly became old news (pun intended). TV took both newspapers' audience and their advertisers. TV provided news faster than newspapers. Since TV reached a broader audience for a far cheaper price, businesses favored TV for advertising, which meant less money for newspapers. Magazines had a similar problem--TV did not actually take their audience, just their advertisers.

Radio
     Television, as with newspapers, took radio's audience. For radio, however, TV also took much of the radio's talent. Most major radio stars were easily convinced to jump in the bandwagon and become television stars, where their faces could be seen along with their voice.

Movies
     TV also took much of the movie industry's audience. It allowed the same entertainment, but from the comfort of your own home, and for free.